Bremont Chronometers in Australia

Mar 18, 2014,04:36 AM
 

It is always exciting to see a new brand coming into the local market and we were recently invited to the Melbourne launch held at Pickings & Parry in Fitzroy, a men’s shop featuring hand made and traditional objects for everyday life.

 



Bremont is a relatively young company, bringing their first offerings to the marketplace in 2007. The company was founded by two brothers, Nick and Giles English, in 2002. The movements used are the ETA 2892 and Valjoux 7750 chronograph workhorses that are finished to a higher standard (perlage is obvious through the display backs) by the Bremont watchmakers and cased up in Henley-on-Thames, Oxfordshire, using local Manufactures for parts.



On the wrist of the Australian importer, Nick Hooper, the Martin-Baker MB2. The MB1 is officially available only to those who have used the Martin-Baker fighter ejection seat. It of course features the anti-shock system appropriate for such a watch. This watch is housed in a 43mm x 13.5mm steel case with a bi-directional Roto-Click bezel which is operated by the crown at the 4 o’clock position.




The Supermarine and Martin-Baker watches (Martin-Baker is a British aviation company specialising in ejection seats) have an internal Faraday cage shielding the movement against magnetic fields and a rubberised vibration-resistant mounting improving the shock resistance of the watches.




The themes are obviously aviation inspired and I think the Bremont watches are at their best when channelling simple pilot watches with superior legibility. This was my favourite of the evening, from the Solo Collection, inspired by classic Pilot’s watches. This is the SOLO/CR and the watch is also available on bracelet. Inside is the Bremont automatic BE-S6AE movement with glucydur balance. The case is 43mm in diameter with a PVD treated case barrel and attractively sculptured lugs. I found it very comfortable on the wrist with a tang buckle.




The sapphire crystals have 9 layers of anti-reflective coating on both sides and this is very apparent on the wrist – superb legibility.



All Bremont steel cases undergo an additional hardening process and their steel measures 2000 on the Vickers’ Scale apparently making it 7 times harder than a typical stainless steel watch.



All the movements are COSC certified which adds a degree of reassurance regarding performance. In addition, the company offers a 3 year warranty which is unusual in the industry where 2 years is the norm and 1 year not unexpected. The COSC certificates are kept at the Manufacture and are available to owners when they register their watches after purchase.










From the U-2 Collection is the U2/SS in steel. A black DLC version is available as well. The U-2 is a high-altitude reconnaissance aircraft so the watch has been tested to 100,000 feet and minus 40oC, not that I would like to be in those conditions. It also features the Bremont anti-shock mounting and antimagnetic Faraday cage and RotoClick bezel.




The Michael Wong MW Heli Chrono, based on the ALT1-P with a DLC case and Super-LumiNova C3 hands and numerals and integrated internal winding bezel. The case measures 43mm x 15.8mm. Inside is the automatic BE-50AE Bremont calibre beating at 28,88 vph with a 42h power reserve.



The Alt1-WT world timer with blue dial. White and black dials are also available. 43mm x 16mm case. 24 hour UTC hand.









The Supermarine diving watch certified to 500m. The Supermarine aircraft company created the famous S6B Seaplane of the 1920’s. The steel case measures 43mm x 17mm and features a helium escape valve and the soft iron Faraday cage and anti-shock mounting.



The Bremont Norton is a limited edition of 200 pieces based around the ALT1-C model. The dial is hand painted with design cues taken from the Norton Commando bike. 43mm x 15.8mm steel case with PVD barrel. Bremont BE-50A automatic movement with 43h power reserve.



The ALT1-P with bracelet and blue dial.










The ALT1-Z for ‘Zulu time’ or UTC for travellers.



The ALT1-C with cream dial contains a modified Valjoux 7750 in a case measuring 43mm x 15.8mm. Other dial colours include silver, black, green and anthracite.




Finally the ALT1-C in rose gold, the first non-limited edition Bremont Chronometer in precious metal. The case barrel uses DLC treatment that is a nice contrast to the RG bezel. Elegant yet sporty. Inside is the Valjoux 7750 nicely embellished with blued screws, perlage and a Bremont perforated automatic winding rotor.



Current production is 3000 watches per annum. Bremont produce limited series for various military squadrons.



Other pieces were passed around …












I like the philosophy of Pickings & Parry: “Inspired by a time when men dressed with style regardless of their activity and products were purchased to withstand the years, not just the season. Timeless products of enduring quality based on tradition and craftsmanship. The things we buy represent a part of who we are.” Clearly an appropriate venue to launch Bremont Chronometers into Australia.














Andrew



This message has been edited by AndrewD on 2014-03-18 13:02:27

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Comments: view entire thread

 

Great post all the right stuff

 
 By: kevster : March 18th, 2014-07:47
Always had a thing for the Super marine. And that Norton! Nice selection inside that store. Thanks for sharing

Excellent pics Andrew!

 
 By: theobold : March 18th, 2014-16:12
It was a great venue for it.

We had a great time ...

 
 By: AndrewD : March 19th, 2014-03:10
... some personal photos to share off line as well. I think Bremont has a great niche in the Australian market. Honest mechanical movements, congruent design and high quality case, crystal and dial manufacturing with the right price point. Potential owner... 

What can I say

 
 By: Spellbound : March 18th, 2014-18:06
Girls, watches, bikes, food, (and skin care products!) all in one place. Can't ask for more. Love that Norton. How is Giles English? Last I heard was that terrible aircraft accident. Dean

Giles crashed a 1930 Gipsy Moth ...

 
 By: AndrewD : March 19th, 2014-03:20
... back in August last year. He was injured but has recovered completely and in fact travelled to Australia recently. Pleased you enjoyed the post, Dean. It was a fun and successful evening. Andrew

Wonderful post.....

 
 By: dreamer8 : March 19th, 2014-02:59
You captured the ambience and feel of the venue very well with your great pictures. You do this with consummate ease .All the detailed information about the watches and the background to the shop greatly appreciated. It was great having a chin wag with yo... 

I have a photo of your wonderful new ...

 
 By: AndrewD : March 19th, 2014-03:13
... watch, but thought I would let you introduce it to PuristS personally. Great taste as usual, and my choice from the recent catalogue as well. Very special to see it. Always enjoy our chats. Regards Andrew

Great event - with Bremont, you know it'll be good

 
 By: Stefan2 : March 19th, 2014-22:01
I noticed just two LE's on display (the Descent and Norton). No others?

Sounds like you are a fan ...

 
 By: AndrewD : March 19th, 2014-22:27
Hi Stefan, These were the only LE's I saw. Sounds like you like the brand, Stefan. I would be interested to hear your summary of the strengths and weaknesses of Bremont. To me the strong links with the aeronautical industry and military squadrons is power... 

Well done, Andrew, great pics and text.

 
 By: ThomasM : May 16th, 2015-16:23
Thanks for allowing us to be there "virtually." Hope all's well. Cheers, TM

Wha at wonderful series of images Andrew

 
 By: DonWishnow ( Wish) : May 17th, 2015-10:15
I was pleased to read the information and your images. I liked the aesthetics of these watches and have always enjoyed the Aviator Watches. Be Well.

Great report Andrew!

 
 By: jrwong23 (aka watchthebin) : May 17th, 2015-18:40
I saw some Bremont watches in Singapore earlier this year and they are pretty well crafted and feels robust. Also handsome looking. Thanks for the pictures and bringing us along to the event virtually Cheers Robin