Arie - Mr Orange
12472
Manufacture
Why do a lot of people (watch 'journalists', forum members, etc) keep using the word Manufacture in French while speaking/writing in English?
Manufacture
Why do a lot of people (watch 'journalists', forum members, etc) keep using the word Manufacture in French while speaking/writing in English?
Because there is no English word that means the same thing.
The English equivalent would have to be something like "watch business where for at least some of the watches the main design is done in-house, or by consultants specifically for the brand, or has been purchased so it is now proprietary, or is done by ano...
As a quote unquote watch journalist I can answer this question
. . . we're all a little tired and there are only so many seemly synonyms for "factory" :D
French is the primary language of ...
... watchmaking so we adopt some of the French watchmaking terms. Horlogerie instead of horology often creeps in as well. As long as people don't write "high horlogerie" instead of "haute horlogerie" because that doesn't feel quite right. :-) Andrew
We could....
.. but sometimes it's easier to use the "native" language to convey the nuance... and "manufacture" is even easier as it is similar to English word. Hurricane - Typhoon Tidal wave - Tsunami Animation - Anime Costume Play - Cosplay ...... Ken
