KIH[Purist]
12044
CITIZEN is full of surprises!
Nov 14, 2014,19:59 PM
CITIZEN, a lot of time may seem under radar, is doing interesting things around the world. They make many watches, known better for solar powered quartz, "The Citizen" line is the top of the line (like GS of SEIKO), which has both mechanical and quartz (in CITIZEN's case, 5 sec per year is the standard, not 10 sec per year, unlike GS), but we don't often see or know the capability of this brand.
There is an Exhibition being held right now in Tokyo by CITIZEN about their winning award of "Milan Design Week" or "Milano Salone".
There are three parts in the Exhibit:(1) The award winning design.
(2) CITIZEN's basic concept and its history - always about "time" and "future".
(3) How CITIZEN makes watches and some of the small parts, included which was the xxxxxxxx movement, which CITIZEN calls "just an experiment by our watchmakers to show our capability".
Surprise 1: What won the award? And which award?
The one which won the award is this. Those who went to Basel last year my have seen it already. This "design" won "The Best Entertaining Award", and "The Best Sound Award". This is the first time one entry won two categories at the same time.
Enjoy my amateurish photos for a while.
The entrance. MY watch is.... well, you will see it later in Surprise 2
Star light? No...
Beautiful.
Each of the "star" is made from the actual base plate of CITIZEN.
In the center is the very old schematics (around 1920) of the pocket watch of CITIZEN.
... and this is it.
Message on Milan Design Week 2014.
From CITIZEN
From the Desingers:
And the Trophies! (unique, eh?)
Signed by some of the project members.
To be continued to Surprise 2 - please read on!
Ken
This message has been edited by KIH on 2014-11-14 19:09:31