LW: LINDE WERDELIN Novelties in Singapore

May 15, 2010,12:21 PM
 

13 May, 2010 -  E'COLLEZIONE, a new retailer  in Singapore ( located in Mandarin Gallery), celebrated the launch of  LINDE WERDELIN with the presence of the one of the founders of LINDE WERDELIN, Mr Jorn Werdelin. 




Guests and some press members arrived on time at 6:30pm, and the store was packed.




Though E'COLLEZIONE is a new, the persons behind the company is a veteran in Singapore watch-industry.




Some of the 2010 Novelties were displayed ... above is 'The Oktoplus DLC' ....




The 3 Timer Series  and  SpidoLite Series ...




For more details of LINDE WERDELIN 2010 Collections, please  check out our Basel 2010 Report on LINDE  WERDELIN .




The launch event  was done with Berluti.  A showcase with some  lovely Berluti shoes and bags was set-up at the opposite end of
the shop.   Quite a few guests were wearing their Berluti shoes too!




Mr Jeffrey Leong, the founder of the E'COLLEZIONE.  Yes, he was wearing his Berluti too.




A snapshot of one of the guests custom-dyed pair of Berluti ...

While we were on the way to the private-viewing room, noticed that Jorn spotted a pair of Berluti!
 
As the new pieces are specifically flown in for this launch , grabbed some pictures before Jorn brings them to Hong Kong.  Some guests were also asking to meet Jorn, thus it was a quick chat and snap session.




He was quick to bring out the instruments, and ready for my questions!




What's on Jorn's wrist?




The latest Oktopus Moonphase, limited to 29 pieces.  Case is of Titanium Grade 5 with a rose gold unidirectional bezel.

Is this the first time LINDE WERDELIN has odd number quantity?  I missed out asking for the reason, as most of their limited editions
come in quantity of  22, 44, 82, 88 and  222.





The interesting feature about the new Oktopus Moonphase is the photorealistic moonphase printed on a luminance disc (as shown above).
Once the luminance is charged, it enable the wearer to read the moonphase in low light.  One of the more interesting moonphase I ever seen.

The design is done with specifically the divers in mind.  Besides for predicting tide, according to the Designer, it is best to night-dive during full moon as some exotic species of the fish may swim out. 

It is could be use to estimate the weather for the next 2 days.  During a full moon and weather is fine, it should remain the same for the next two days.

The current moonphase is directly represented at the six o'clock position, and the whole window display a period +/- 6 days for the moonphase.

The movement base is a FP 1150 while the moonphase module is by  Svend Anderson.




A pic for the size comparison between the instruments -  the ROCK and the REEF.




Asked Jorn what are the uniqueness as compare to other dive computer.

Besides, the compact size and competitive pricing, the LINDE WERDELIN Instruments software is upgradeable  via the USB port
as and when there is improvement.
The Instrument can be programmed to handshake with many external  sensors, thus added functions are possible.




The cases are solid anodised aluminum and comes in three colours. The REEF is filled with oil to withstand pressure to 300m.

A single charge allows continuous 28 hours of diving.




The  Ski Instrument, The ROCK, displaying clearly the log of the altimeter.




The next question which was frequently asked, would the Instrument scratch the watch after repeated mounting?

For the REEF, the polymer back case is 'rubberised' , thus it is soft and not scratching the case of the watch.




The four  stubs/stoppers which latch into the watch-slots are rubberised too.




The opposite side.




Asked also how the design prevents accidental dismounting of the Instrument.

Jorn mentioned, the action will need to be intentional and it requires the thumb, index and middle fingers to release the latch.

Above, showed Jorn holding the REEF with the latch close.




Applying pressure on the fingers, the latch opens and hinges outward.

To remove from the Instrument from the watch, an additional upward lifting motion is required, as shown by Jorn in the following
two pictures ...



The REEF was already mounted on his Oktopus.  To dismount, he placed his three fingers on the REEF ...




depress and lift up to remove the REEF ....









Next a quick demo for the ROCK ...












The ROCK is smaller and lighter than REEF, as it is a Land Instrument, with no water to displace the weight, and you would not to
carry a chunk of weight while skiing or mountaineering.

Same procedures to mount and dismount the ROCK from the watch ...








A side by side pic ...




One more pic of the Gentleman ...




A pic of a Lady with a SpidoLite ! 
Ms Mercedes Canos, LW's Marketing Director, an avid diver too!




It looks really good on her!




What do you think?

Time up, a customer requesting to meet Jorn ....



A final pic of the LINDE WERDELIN Duo ...




Another Lady (Sharon from E'COLLEZIONE)  with The Element on bracelet !



Looks pretty good on her petite wrist ...




This is on a man's wrist. 

He insisted the watch was too large for his pencil-wrist


  And the lady challenged him to give it a go.  Looks good!!!




Side View ....




What has he to say now?  Just smiled :-p


Spotted another gentleman with a 3 Timer, dark brown dial with matching  brown tracked calf strap ...


Later he revealed so that he can match with his brown belts and shoes!
 

 



A piece of the prototype Oktopus Tattoo  was on display ...




Orange SuperLuminova on the dial and hands with matching orange-stitched straps too.
The minute and hour hands are like the octopus tentacles.




Its body art onto a watch.  Customization should be next for people who likes Miami Ink.







Could you visualise the Octopus on the caseback?



If not, a print from LINDE WERDELIN for reference ...






 




















This model is limited to 82 pieces!  Away from their typical 88 pieces.  Where are the six pieces? 
Its there a story behind?  Perhaps.

Kong

 

 

This message has been edited by Kong on 2010-05-19 23:08:40


More posts: Linde Werdelin

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Comments: view entire thread

 

intersting, Thanks for posting [nt]

 
 By: aldossari_faisal : May 15th, 2010-01:34
No message body

Thanks for sharing.

 
 By: VMM : May 15th, 2010-02:22
I think they are doing a great job. The Spidolite SA All Black is my favorite by far, love those blue hands. Thanks. Vte

Yep, the SpidoLite ...

 
 By: Kong : May 16th, 2010-00:28
is the model I like too. Adding the work of Svend Anderson in , is a smart move. The cool thin is, people really trust and dive with the watch, seen a couple during that evening. Kong

Thank you for the report

 
 By: kermit e froggy : May 15th, 2010-04:09
Singapore, we can feel LW timepieces in real now ! Thank you Mr Jeffrey Leong of E'COLLEZIONE. Love to check out very soon.

Check it out and let us know your ...

 
 By: Kong : May 16th, 2010-00:30
inputs and observations, as it seems that you like Sports and Action Watch Kong

Logical, Graham :-) [nt]

 
 By: Kong : May 16th, 2010-00:31
No message body

Thanks for the report Kong!

 
 By: AnthonyTsai : May 15th, 2010-07:08
And nice to finally see live pics of the Oktopus Tattoo. Did Mr. Jorn Werdelin say how the concept of the Oktopus Tattoo started? Are the LW founders themselves fans of tattoos? Cheers, Anthony

Listed the questions too but got ...

 
 By: Kong : May 16th, 2010-00:37
distracted, and missed out asking. We should ask Jorn. He is diving this weekend, will be cool to have some pics of the Founder testing his watches Kong

None of the founders are tattooed, but...

 
 By: Issing San : May 19th, 2010-03:35
one of their employees is ;-)

Pencil wrists? LOL!

 
 By: ArthurSG : May 15th, 2010-08:05
Yup, my wrists are indeed small unfortunately. Great coverage Kong and for my 0.1 cents worth, for the Asian market, I think it'd be worth LW's while to introduce more of their bracelets as given the "curvature" of the bracelet at the lugs, it allows thei... 

Alright! You gave yourself up :-)

 
 By: Kong : May 16th, 2010-00:46
Good observations. Bracelet goes well with most in the tropics, but it would not go well with greyish matt Ti SpidoLite. The Ti bracelet may not be costly, if I show you one of my sports-watch So, thinking about one? Kong

Great report! Thanks for sharing. [nt]

 
 By: Davo : May 15th, 2010-11:09
No message body

Davo, thanks...could you share more pics ...

 
 By: Kong : May 16th, 2010-00:49
of your Dark Angel Love the pic you took it together with your AP. Kong

You mean this one...

 
 By: Davo : May 16th, 2010-13:58
Thanks!...  

A few more of the Okto DLC

 
 By: Davo : May 16th, 2010-14:05
This message has been edited by Davo on 2010-05-16 14:06:27...  

Superb pics!

 
 By: Kong : May 16th, 2010-21:41
Hi Davo Thanks for the additional stunning monochromatic pics! I like the way your lighting on the Okto DLC Black. How do you like the Okto so far? Kong

cool report and nice pix...

 
 By: aboen : May 15th, 2010-12:02
Thx Drew

Thanks Drew ...

 
 By: Kong : May 16th, 2010-00:56
The LW should look cool with your arm-scan (with that Bicep) Do you dive? Kong

Great report great Pictures

 
 By: Bill : May 15th, 2010-12:37
Looks like there is a lot of promise with Linde Werdelin. Looking forward to hearing and seeing more. Bill

Response seems to be good over here ...

 
 By: Kong : May 16th, 2010-11:05
seen a few wearing that evening. One of owner, a serious diver, was discussing with the Jorn on field observations and probable improvement. Perhaps you may like to check out the Oktopus Moonphase Kong

A serious contender as a Mountaineering Watch!

 
 By: Tick Talk : May 15th, 2010-16:25
I will admit to not being very familiar with Linde Werdelin but have been inspired by recent comments and posts like this one. I did some investigating and now am really impressed. The One model wrist watch with The Rock add-on altimeter instrument really... 

Another to the your 'short' list :-) ...

 
 By: Kong : May 16th, 2010-10:52
it seems like the company executives are all sports people... to be transported fast, click the banner on your right now Let us know which you've decided and it will be exciting to see pics of the trip. Kong

Hey there!

 
 By: dxboon : May 15th, 2010-23:38
Hi Kong, Looks like a cool event! The watches are certainly sporty and fun. I'm looking forward to seeing one in person. The ability to add the instruments onto the watches is quite interesting, and makes LW stand apart from the crowd a bit. Thanks for al... 

Thanks Daos ...

 
 By: Kong : May 16th, 2010-11:01
check it out when there is an opportunity. By then, perhaps you may taking a wrist-shot not on the beach, but underwater Kong

Really good report...

 
 By: RJW : May 16th, 2010-01:07
I would love to see that oktopus moonphase lume in person. Fascinating. Regards, Richard.

Likewise. The surrounding was too bright that night...

 
 By: Kong : May 16th, 2010-11:07
otherwise would have capture a shot. If you see, please grab us a field-shot. Thanks. Kong

Kong, was there a reaction of Linde Werdelin on ....

 
 By: NoMilkToday : May 16th, 2010-12:40
the negative editor's note (of Melvyn Teillol-Foo) at the bottom of the Basel 2010 report on Linde Werdelin? This is the right link: home.watchprosite.com 0 Melvyn's remark about "rough burrs and manufacturing marks still present" is troublesome for me as... 

Hi, I'm not sure if LW

 
 By: ArthurSG : May 16th, 2010-19:28
took MTF's suggestion and cleaned it up OR it is still as is BUT... and this is a big BUT... to my much lesser trainer eye, and without a loupe, it is something which I did not notice. For what its worth. The spido skeleton is very nice.

Can't say much as ...

 
 By: Kong : May 16th, 2010-21:46
I did not see under the loupe. The evening was pack with people. After I've done shooting the pics, there was a queue to meet Jorn. Hopefully the retailer has a piece of stock around, will go back to check. Which model of Spido you are eyeing? Kong

Thanks Arthur and Kong for your reaction...

 
 By: NoMilkToday : May 17th, 2010-00:07
Right now I am weighing pluses and minuses of the LW SA Titanium versus the Bremont MB II. There is only one dealer of both in my country and I am planning a visit in the near future. Between the two I find the LW's exterior spectacular but know nothing a... 

Will have to check ...

 
 By: Kong : May 17th, 2010-22:58
for the story of NOS for LW. Every movement has a shock-protection built in, be it Incabloc or others, at the jewel bearings holding the balance wheel. It is just a matter how much extra shock would the wearer subject the watch to Bremont has indeed done ... 

Very interesting brand, Kong.

 
 By: ling5hk : May 17th, 2010-09:42
I suppose they are strong in their case design. Coincidentally, LW reminds me of Wyler. Both are loud in their design. Regards Ling

Great report Kong

 
 By: Issing San : May 19th, 2010-04:29
... thank you for posting the pictures for a great event (so I've been told...) A few corrections to your pictures: The watch shown in black DLC is not The One Hard Black 11, but the Oktopus DLC. Furthermore, the watch shown in the last pictures on bracel... 

Some questions for Martin

 
 By: NoMilkToday : May 19th, 2010-10:38
Hi Martin, I see that you are the product manager of LW. Is it possible for you to answer some questions? If yes, these questions are: 1. what's the story behind the NOS movement modified by Andersen? Is it an old ETA movement? How durable and dependable ... 

A few answers...

 
 By: Issing San : May 21st, 2010-03:52
1. What's the story behind the NOS movement modified by Andersen? Is it an old ETA movement? How durable and dependable is it and why? The SpidoLIte SA is fitted with a New Old Stock A. Schild ref. 1876 movement (NOS), meaning an unused, vintage movement.... 

Thank you very much, Martin....

 
 By: NoMilkToday : May 23rd, 2010-02:59
.... I will soon visit the dealer in The Hague. I will let know what I will have decided. Thanks again.

Thanks Martin ...

 
 By: Kong : May 19th, 2010-23:10
amended the model-names. Kong

thank you

 
 By: Tony A.H : May 28th, 2010-12:54
for sharing.. the TATTOO looks very interesting.