Linde Werdelin lack of Quality Check?!

Dec 19, 2013,07:05 AM
 

This is a post about my experience with the Linde Werdelin customer service and timepiece service. Somehow I felt that I needed to post this as this experience drastically changed my view on the Linde Werdelin brand.

Let me start of by saying that I love the brand since a few years, they are always able to attract me with each piece they produce. The fact that I love their design and the whole brand image made me purchase a Linde Werdelin.  I was able to buy a limited edition of 29, the Oktopus Moonphase which is one of my favourites they ever produced. The combination of the microbillé finished case combined with the rose gold bezel and the octopus dial with realistic moonphase, it’s a great piece.

However, when I had this piece for a short while I went shopping in the city center. I always use my bike since it’s 5min. away. When I came home I noticed that the lume from the bezel was gone. It must have popped out. It upset me quite a lot since it’s not a cheap piece to acquire and I expect a high quality finish/control from a high-end luxury brand.

Picture of the lume that popped out:


I contacted the LW company and asked if it was under warranty since I bought the timepiece second hand. Apparently when buying a Linde Werdelin second hand it’s not possible to use the warranty anymore. I chose to pick a full service and paid the full amount required. My piece was going to the LW spa and I was expecting it after 8 weeks like new.

After the service, movement overhaul etc, Linde Werdelin informed me that a few parts were replaced and that the lume was applied again. I was a happy man and could not wait for it’s arrival.

The package I received was exactly the same packaging I sent it in, an old cardboard box which they re-used. I’m not used to experience this but I did not care.

After receiving the timepiece and inspecting it I was very disappointed with the service. There was dirt on the dial what looked like fingerprints and I noticed dust on the inside of the crystal. The hands were dirty too and showed smudges.



I immediately contacted the LW aftercare department. After paying a high price for the service I was very upset about this matter. LW advised me to ship it back. After a week they completed the service again. The watch was received in full working order and looked like new again. But I felt bad, very bad. Linde Werdelin did not offer any compensation, although they did offer an apology.

However, the whole experience made me decide to sell the watch. It completely changed my view on the whole brand.

In my opinion when entering a high-end luxury market the thing that needs to be there 200% is customer care and customer service as well as proper quality check. Linde Werdelin might be a fairly new brand on the market but I feel these points are very important to generate customer satisfaction.

I still like the brand and their pieces but I’m not sure if I will ever buy one again. Nor will I advise to buy one if I’m completely honest.

What are your experiences with the brand and their Quality Check and Aftercare?

Best,

Stijn


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Though frustrating, it seems like an acceptable outcome to me

 
 By: vitalsigns : December 19th, 2013-08:30
Mistakes happen, and they solved the issue in a week without any fight. I personally can't fine fault in the outcome, although the dirt and smudges on the inside of the crystal and dial should clearly have never happened. As to the initial lume issue, who... 

What kind of compensation did you expect?

 
 By: Marcus Hanke : December 19th, 2013-08:50
If a work is screwed up, one normally expects the fault to be corrected, and one normally expects an apology for the inconvenience. What at least I do not expect is an additional complimentary gift, or a reduction of the original price for the work done. ... 

I don't let them

 
 By: stijn_b : December 19th, 2013-09:48
I don't let them down because they didn't go further. I let them down because clearly they are not yet drawing straight lines within the company and because I feel the way I've been treated is not acceptable within the high end luxury brands. I don't know... 

People make mistakes

 
 By: vitalsigns : December 19th, 2013-11:00
Seems like you're taking this all very personally. You shouldn't. People make mistakes. They are human. Yes, QC at Linde Werdlin should have caught this. They didn't, but then they VERY promptly corrected the mistake. It's not an affront to you. I am huma... 

Sounds like LW handled it very appropriately...

 
 By: KStults : December 19th, 2013-10:30
Could and should they have noticed the minor details and blemishes the first time? Yes. But I don't see how LW should be faulted here other than them leaving fingerprint/dust on the dial and thus you having to send the watch back a second time. An inconve... 

PoorService

 
 By: Timertom : December 19th, 2013-11:11
I completely agree with Stijn, The lume coming out isn't something that would have bothered me too much. I'd be prepared to accept that as wear. There's however no justifying at all for leaving smudges and any other muck inside a high end watch, then pack... 

Agree ....

 
 By: Marcus Hanke : December 20th, 2013-00:03
LW has to be blamed for the flawed service quality, there is no excuse for leaving fingerprints and dust inside a client's watch in the first place, and not finding these flaws and remove them before shipping back the watch in the second. So far I fully a... 

Yes!

 
 By: Timertom : December 21st, 2013-07:37
I see your point Marcus, You're right. I still do have a lot of sympathy for the owner, having experienced how 'traumatic' it is to find that kind of shabby work on a precious personal belonging. Most good restorers take fine care and work with equal pass... 

Well...

 
 By: stijn_b : December 21st, 2013-08:34
Marcus, I do agree that mistakes happen but I find it hard to accept these kind of mistakes at such a high level of luxury goods. The high quality standard is a thing why we choose to pay top dollar for isn't it? LW being such a small manufacturer I would... 

I know how it feels like

 
 By: Cookies : December 19th, 2013-14:36
Similar thing happened to me when one of my watches dive bezel dropped off. I sent an email to feedback and no reply came back. Then, I sent it to the AD and it took a while before it came back. All was well it appeared until I went diving, and the bezel ... 

Non-transferable warranty is one issue - and full service for missing lume?

 
 By: Zhege : December 20th, 2013-05:07
To me, the non-transferable warranty is another big issue that LW and too many other companies are adopting. There is really no excuse for this - it is the object that should be under warranty, and not the owner. The explanation for this has been along th... 

I don't understand it...

 
 By: andrewluff : December 20th, 2013-10:41
and never have... why would a watch guarantee not be transferrable? The company is guaranteeing the watch and not the owner, if you have the warranty card then it should be enough proof that the warranty is within date of when you purchased it (if stamped... 

Jus thinking

 
 By: MrTime : December 21st, 2013-04:50
Could it be this after sale service is totally outsource. Frankly it's not surprising and I know more and more companies especially the smaller who focus only on design, sales and marketing and outsource the rest to others.,. That's always the diff btw th... 

The full service was my request

 
 By: stijn_b : December 21st, 2013-08:38
I requested a full service since they advise it after 2 years. The previous owner also told me it was in his watchbox for quite a long while so I thought it wasn't bad giving it a complete service. I replied to rishad771 his reply concerning the "compensa... 

Profit Margins Wide on Watches, Narrow on Service

 
 By: Whirling : December 21st, 2013-10:43
We hear so many stories about apparently-poor service from very high-end brands. I suspect that this is because the profit margin on having those skilled watchmakers making new pieces is so much wider than the profit margin on those watchmakers servicing ... 

Mistakes happen and it's part of everyday life

 
 By: AnthonyTsai : December 22nd, 2013-11:49
What makes a person / company stronger is how he/it deals with mistakes and what he/it does from there on. LW made a mistake but rectified it quickly. I'm disappointed to hear they didn't give you a "gift" for the mistake, such as a LW baseball cap or any...